Online Movie Rental – What Movie Viewers Want

Consumers have a number of options when it comes to viewing movies at home. Two of the most popular are renting movies at the local video store and renting movies via an online service. An informal survey was recently conducted on a home electronics/entertainment site regarding the movie viewing habits of website visitors. The results pointed to some of the misconceptions that still exist about online rental of DVDs by consumers that have not yet tried the service.

Participants in the survey were asked a number of questions, including how often they watch movies at home, whether or not they rent movies online, and if not, why. Nearly 28% of those responding indicated that they rent movies online. Of the remainder, the most frequently cited reason for not using an online movie rental service was concern which centered around the perception that online movie rental would be more expensive than the local video store. When looking at a couple of scenarios it becomes evident which method tends to be more affordable.

For individuals who indicated that they watch only 1 to 3 movies per month the savings from renting online are small. Renting 2 movies per month at the local video store would average around $7.40 whereas renting from Netflix for example, if they chose the plan that has a limit of 2 movies per month, would run $5.99. After getting a video at the local store the user would have overnight or perhaps one week to return the movie but an online rental would allow them to keep the movie for an unlimited period of time.

For those individuals who responded that they view 1-3 movies per week, the savings would be more significant. For instance, renting 8 movies per month would run around $29.55 at the local store and as low as $14.99 online if they chose the “2 out at a time” plan or $17.99 for the “3 out at a time” plan. As viewing increases so does the likelihood of experiencing greater savings.

For those who responded that they view 4 movies per week (averaged out to 16 per month) the average cost at the local store would be $59.04 while online rental would be $23.99 allowing the user “4 out at a time”. Renting through a service like Netflix generally does not limit how many movies a person views but rather, how many movies they can have out at any given time. Therefore rentals are more or less unlimited with many of the plans.

The second most frequently cited reason for not utilizing online movie rental services was that the individual rented movies on the spur of the moment and did not plan ahead. Certainly renting movies online and receiving them through the mail would not allow someone to decide at 6:00 p.m. that they want to see The Queen and receive it so that they can be viewing the movie by 8:00 p.m. However, the delay for receiving movies selected through the mail is only 1 business day which would seem sufficient in most instances.

The future of DVD rental may be changing however as Netflix announced in early 2007 that customers would now have the option of watching movies instantly via a streaming service that is now available for some movies. The service should be quicker than most download services as streaming allows viewing of the movie as it is streamed rather than waiting until download is complete. Although a full transition from the current mail delivery system to a download type of service will take time, it is clear that immediacy will only continue to improve. It would seem that other online movie rental services would follow suit in coming years in order to compete.

Consumers who have not been initiated into the online movie rental world also may be unaware of other benefits/features of such services.

* Greater selection- A typical video store has 10,000 to 15,000 titles available whereas the Netflix online movie rental service has over 80,000. This would seem to eliminate the problem of consumers arriving at the store only to find that there is nothing there that they really want to see.

* There are no fees related to the delivery and return of DVD’s; and there is no traveling to and from the store as movies are delivered to their door or to their home via streaming.

* Movie selection is assisted by user reviews through online programs like Netflix.

* Trials of online movie rental services are generally risk free as there are free trials available and no cancellation fees.

* There are never any late fees nor restrictions on how long a movie can be kept.

Misconceptions about online movie rental services appear to limit the participation of a significant number of consumers. Online movie rental probably offers the services that most consumers want, even if they don’t know it yet.

Who Has the Best Online DVD Rental?

Today, more households than ever before are deciding they want to rent a movie online instead of going to the store down the street. The bottom line is that it’s more convenient for many different reasons, but even so, which of these companies offers the best online DVD rental service?

The two leaders in this industry are Netflix and Blockbuster, and it’s important to take a step back and put forth an honest DVD rental comparison between these two massive companies. Is one really better than the other, and how can you make a sound decision?

The truth is that neither company is the perfect solution for everybody who wants to rent a movie online. They each have their own strengths and advantages, as well as potential drawbacks when compared to the other. So instead of providing a direct DVD rental comparison between the two, you should first figure out what benefits you should really be looking for.

1. Cheap Prices – Of course you don’t want to spend a lot of money for your monthly plan. Therefore you need to make a choice based on which plans are the cheapest, and how many movies you’ll want to watch at once. You also need to figure out, do they charge more for any services? Do they include Blu-Rays in their packages?

2. Quick Delivery – It’s great to have unlimited monthly rentals, but if you’re always waiting by the mailbox instead of relaxing by the sofa because you’re next movie hasn’t arrived yet, what’s the point? While a DVD rental comparison will tell you that most companies are equal, you can certainly experience differences based upon where you live.

3. Free Trials – What better way to find out for yourself if you like a company than to rent a movie online from them for free? Check to see if the company you’re interested in is offering a free trial, and if there are any strings attached to that claim.

4. Movie Selection – One of the main benefits of online DVD rental sites is being able to choose from a massive movie and television show selection that wouldn’t be possible to hold in a store. In addition to selection, you also want a company that carries lots of all of the major titles, so you never have to wait around for your next movie.

5. Additional Features – The best online DVD rental service is going to do much more than just ship your movies to you. There are many other potential benefits and services you should be looking for. Can you rate movies and receive recommendations from those ratings? Can you stream movies online instantly? Can you return the movies to a store if they have any around?

The best online DVD rental service for one person won’t be the same as the next. Think about which of the above benefits matters to you most when it’s your turn to rent a movie online, and then compare the available plans to see what makes the most.

Free DVD Rental – Fact Or Fiction?

Free DVD rentals, it’s a great idea isn’t it! Individuals and families everywhere are clamoring for a way to take advantage of online movie rental without paying any money. But the whole free concept, is it too good to be true, does it really exist out there today? Here’s a look at what you can expect when you’re eager to find free DVD rentals.

Well, to begin with you’re never going to be able to find continually free DVD rentals that you never have to pay for. Obviously a company can’t exist and make money if they give everything away for free. So while it sounds great, it’s something that you’re not going to be able to find. If you do, you should be wary about what strings and hidden details there are, or if the service you are using is illicit or illegal in some fashion.

However, you don’t have to give up on the concept of free online movie rental altogether. That’s because with all of the major companies and services you can take advantage of a DVD rental trial! This is a great opportunity to try out a service, see if it’s a good fit for you and enjoy some free movies for a few weeks. Most of these services let you watch as many movies as you can within this time window, so you can really receive a huge benefit by signing up for one of these trials.

Most of the DVD rental trial options that are available today are about two weeks in length. Both Blockbuster and Netflix have 14 day DVD rental trial windows, which as mentioned leaves you plenty of time to get lots of free movies in and under your belt. When the free trial is up you can just cancel your membership, or you can automatically continue on with their service.

Additionally, when you sign up for an online movie rental service like this you also get many other benefits. Plans generally start about $10 bucks per month and extend up to $20 or so. With that you can watch as many movies as you want. Compare that to the $5 it costs to watch a single movie on pay-per-view or the $10 free just to enjoy a movie at the theater. So really, you can enjoy some huge cost savings. Once you rent a movie or two per month, it will have already paid for itself. So in that sense, you will be able to have free DVD rentals after all! At least comparatively that is.

Sometimes things really are just too good to be true, and permanent free DVD rentals are unfortunately one of those things. However, you will be able to take advantages of some great free trial periods, and your membership will quickly pay for itself and put you into the green compared to other options.